From Customers To Superfans: Unlocking Growth With Personalized Retail Marketing
Nick McHenry, OneShop
Discover how to drive real sales growth by engaging personally with your existing customers through email, text, and social media. See real-world examples from top-performaing retailers who have done it in their stores. You’ll learn:
- How to turn one-time shoppers into lifelong superfans – the pot of gold at the end of the rainbow,
- The tools and AI that make personalized marketing easier and more effective—no massive team required,
- Practical strategies you can implement immediately to boost customer retention and increase repeat sales.
Nick began his journey on the retail floor and then spent 10 years working in wholesale for luxury brands such as Giorgio Armani and Philipp Plein. Nick’s favorite thing is helping brick-and-mortar retailers leverage digital marketing tools and connect with customers through shoppable video, photo, and text. All that, of course, leads to better customer relationships and higher sales conversions. As the Founder and CEO of OneShop, Nick is usually busy leading his team, but when he’s not, you can find him playing the drums or posting retail memes on TikTok.
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